Global Marketing Research

       We will return to our blogging as soon as possible, however we will no longer be at blogger.com. We are moving to the WordPress.org blogging platform and will be opening our own site with our own hosting. We will leave a link here to our new site as soon as it is up and running. We will as promised be posting on a daily basis. Thank you for you patience and God bless.

The Global Research Team

Over the next couple of months The Global Research Team will be implementing some changes in how and when we post as well as making some improvements. We will also be starting two or three new blogs in different niches. We are sorry for any inconvenience we may have caused in your information gathering process. Our scheduled re-opening date is Jan1 2010.

Should you need to make some changes in your own business Bert Spector's book  is a good place to start.

Thank you
The Global Research Team

1. Research and Optimize Your Keywords
This is a sticky situation for most people beacuse they know nothing or almost nothing about SEO or Search Engine Optimization. Instead of targeting just your niche try investigating just what people are putting into the search engines when they think of your niche, you may be suprised at what you find. You will also find that using keywords that don't have that much competition can quickly move you up in the search engine rankings.

2. Create Landing Pages
If you're going to use landing pages you must remember one Golden Rule and that is Keep It Simple Stupid or K.I.S.S. Short, sweet, and to the point will make your landing pages more attractive to customers and give you a larger conversion rate. Your landing pages should also target different audiences if you have more than one product. For example if your business is in the fitness industry and you offer both weight gain and weight loss products you should have landing page for both products.

3. Create Business Profiles in Online Directories
When first starting your marketing projects you should create a business profile in as many online directories as possible. Make growing your business name online your first priority. Be sure to update these profiles as your business grows and changes. This will keep your business profiles consistent and your business information correct.

4. Buy Relevant Domains
In other words if your business name is BOBO you will want to create websites like bobo.com, bobo.net and bobo.org. The larger your company the more relevant domains you may want. If you are an international company I would suggest you buy them all. Nothing could be worst than someone messing with your brand name because you didn't buy a relevant domain name. You may also want to make a domain name for any new products you release with backlinks to your main site. Several relevant domain names will facilitate your company in tracking what gives you the most inbound traffic. Once you have this information you can repeat the process for your other domains.

5. Start a Blog
Write or hire someone to write creditable, informative, unique content for your blog. You'll find it's an easy way to establish your buiness online and most webhosting services will include a blog in one or more of their sales packages. Make sure you cover your industry-specific news, advancements, how to information if possible. Whatever you do don't make your blog a big sales and product information page. Also make sure you are archiving all of your blog post. By archiving your content unlike deleting it, you will be able to keep all of the inbound links you have built.

6. Don't Start PPC & Ad Words Campaigns
Starting an PPC or AdWords Campaign at the beginning of your marketing endeavours could easily start your company losing money investing in campaigns that need to be tested again and again to be truly successful. It is much wiser to be seen in organic search rather than in paid content early on.


By
Michael Murdock
Global Research Team

Image by Mark McLaughlin via Flickr

By Blaine Stevens

If you're new to internet marketing you may not know that you are able to build your subscriber base entirely by writing ebooks, articles and reports about your particular niche and submitting them to the different e-zine and article directories you can find online. Rather simply put this sort of internet marketing influence should certainly be the kickoff to any viral marketing campaign using viral article and report writing as your main technique and, when done by the book it will be exceedingly lucrative for you.

To put it pure and simple you'll be demonstrating your merit and exhibiting your expertise on your chosen niche whatever it may be, through viral articles. You should also consider writing viral reports as well as viral ebooks to expand your internet marketing empire, if you give it a little thought it would be the next natural step in a viral marketing campaign.

If you are new to internet marketing, you are also most likely wondering just what is a "Viral Article".

The quick & easy answer: A viral article is simply an article that is passed from one reader to the next; making the content of that article spread across any niche field you have written about just like a virus.

Okay, so how would a viral article help build a subscriber base?

The quick answer: To build a subscriber base virally you must write an article that is of exceptional value or at least great value to the reader enough so that they are willing to pass the information on to friends and colleges. Secondly you must submit the articles to e-zine, article directories and anyplace else that will allow you to post your article.

The resource box you attach to your articles, reports or ebooks. In the resource box (a.k.a. bio box), you should include your name, title if you have one, a little detail about yourself and your web site address. I would ardently suggest that your resource box web address links to your mailing list's landing page or another page where you will be able to get your guest name and email address. Applying this method you are able to build your subscriber base at no out of pocket expense. Should your articles, reports or ebooks be declared worthwhile, ezine publishers will republish your reports and articles jointly with your resource box for their readers. The result should be a viral marketing campaign with very little effort on your part!

You'll be able to readily start by writing as well as presenting your viral articles and viral reports to trusted article submitter sites such as http://www.articlemarketer.com and commence your viral marketing campaign today. To build any subscriber base virally, you should start by offering a free giveaway product of some sort that has a viral characteristic to it and is related to your niche. It could be for example, only be downloaded if the person downloading it has to recommend it to one or more friends to get the download. Take a minute to just visualize the viral impact of a successful campaign like that! Your internet business and revenue could start flourishing for the foreseeable future in a rapidly growing fashion.

To build a subscriber base virally, you must offer something of exceptional to great value. Your subscribers must be willing to tell their friends, family and colleagues about what you are doing if your subscriber base is going to be genuinely viral. Therefore it's crucial to provide your visitors with the very best information, service or product you are able to offer.

Just what is the very best information, service or product for your site?

The truth is I don't know, because it's different for every niche, and different people consider the importance and value of information, services and products differently. Nobody can tell you what is the absolute best information, service or product for any website, it just can't be done. However using trial and error you'll be able to determine what type of information, service or product is pulling in the most visitors. Another way is to simply ask your visitors what type of information they'd like to see on your site through a simple questionnaire or site evaluation form and provide that information or whatever your visitors are asking for.

Once you create your free ebook, article, report or software and remembering it must have an opt in form for your subscriber base list to work virally, after that give it away like mad. Once other people start to give it away the viral effect has started, the people who download it will become members of your list when they read it, as will everyone else who can see the value in your giveaway offers. A free ebook, article or report is relatively easy to create, and can become the backbone of a strong viral marketing campaign. Using software as a viral campaign method is a little trickier unless you are a software programmer. Check the internet for software writers/programmers willing to create simple but very useful software products for your niche, they are out there you just have to look a little.

To be truly viral will demand some actual hard work on your part, however if you just add in viral components to absolutely everything you do, you will be able to develop an unstoppable viral marketing machine. Remember to keep viral marketing in the forefront of your entire internet marketing endeavors.

To Your Success
Blaine Stevens

About the Author: Blaine Stevens is an business and personal training author.

By Blaine Stevens

If you're just beginning your InternetRSS feeds, if that is the case your first thought should be, "What the heck is an RSS feed?” In essence an RSS feed is a type of data format that's used to syndicate subject matter on the web. By including an RSS feed for your content, you could potentially have your content published throughout the World Wide Web. Marketing endeavors you might not have discovered

For the Pros and newbie’s alike there's multiple techniques to apply RSS feeds to your site and profit from them, furthermore in this short article I'll discuss a couple of those ways. Let's not beat around the bush and get right to the meat of the subject so you can get a effective beginning to turning a profit with RSS feeds.

1. One of the best ways to profit with an RSS feed is to create niche content sites. There are a couple of simple stages you have got to stick with, furthermore once you establish your niche content site the majority of your work is done. Simply by using an RSS feed for some of the content your site will automatically update with new content each time the RSS feed is updated. A word of advice here, make sure the RSS feed you choose updates at an interval that is acceptable to you and the goals of your site. When done right it's as "set it and forget it" as you can possibly get. This is the easiest way to go if you would like to make a profit.

2. This one will take a little more effort on your part, but can prove to be very profitable. Try your hand at creating your own unique content and create an RSS feed for it, a good place to make an RSS feed widget is http://www.springwidgets.com. You will be able to promote anything you want inside your content to money. Submit your new RSS feed to RSS directories and look on as your RSS feed spreads like a virus across the internet, this is called Viral Marketing. This will be an impressive means to build revenue thru an RSS feed if you create your content in the proper ways.

3. Start an RSS feed directory of your own again this is going to take some greater effort on your part, but it's an additional enormous method to benefit thru RSS feeds. The reason you would like to do this is that, smart webmasters will syndicate their subject matter by means of RSS feeds in hopes of getting their content to all of the relevant places on the Internet. These webmasters are always exploring fresh ways to have their content spread across the internet and RSS feed directories will continue to be the number one source for them for the foreseeable future. To make this type of site truly profitable you will need to monetize the directory by selling advertising space, affiliate products, and most importantly by placing PPC (Pay-Per-Click) ads on your directory.

4. Offer premium RSS feeds. Here's how you do it, first you will need to locate a professional writer online, unless you have that talent yourself. Second, after checking the writer out and viewing his or her work and you are satisfied that this person will be able to help you develop unique content in different niche fields, hire them. Third, have your writer develop content for at least three different niche fields to begin with and once you have created an RSS feed for it charge people to use your RSS feed on their website. You could also charge for your paid content in the form of articles with PLR (Private Label Rights) as well. Webmasters are always looking for articles on their niche subject.

5. Let's expand on #3 a little and make that RSS Directory you started a Podcast and Videocast Directory as well. In addition to the RSS feed directory you could offer webmasters a place to list their podcast and videocast all from one site. This strategy will also increase traffic to your site by making it more valuable to webmasters seeking to list their feeds as well as customers seeking those listed feeds. The new advertising revolution is proving that podcasting and videocasting are technologies on the rise in internet marketing, and that could mean immense revenue for some quick thinking and quick moving webmasters.


These are five simple ways to make a profit with RSS feeds, and the list goes on and on being limited only by your imagination. Use any or all of the strategies above , dream up your own or even copy strategies from the top websites in your niche. As soon as you've selected a strategy, you'll need to come up with an outline to make it materialize and then promote your site in order to attain income thru it. I just hope this is enough to get your creative juices flowing on the different ways you are able to use RSS feeds to create a hands-off cash flow.

RSS feeds are a comparatively young technology and as time marches on, it will develop like everything else in this modern world...by leaps and bounds. Entering into this line of business today, you'll have the potential to make enormous profit. So, don't wait to get started take the information I have given you here, do some more inquiry and get moving today!

Procrastination is the beginning of failure and a long slow journey to nowhere! Michael Murdock CEO, GlobalMarketingResearch.org said that to me just days before I wrote this and you know what...he's right!

To discover more about producing and profiting from RSS feeds this site http://www.rsscashsecrets.com has a free video tutorial that walks you through creating your own RSS content site in a step-by-step format. Look for my next article “Using Viral Methodology to Build Your Subscriber Base List". Until next time...

To Your Success!
Blaine Stevens

About the Author: Blaine is a personal and business training author.